Yottly Bot consists of several important paratmeters. These all are genereted automatically, but what do they mean?
- CPM start – the minimum amount we want to be spent on mille impressions
- CTR sufficient
- CPM global maximum – the maximal possible amount we want to be spend on click per millions impressions
- Budget start (Impressions) – initial value of number of impressions per day
- CPC acceptable – satisfactory pay per click
- Desired CTR – expected click through rate (CTR) in order to decrease poor campaigns